Green Works Natural Cleaner - Giveaway*CLOSED*

Natural Products Association GRANTS FIRST Natural HOME CARE SEAL TO GREEN WORKS NATURAL BATHROOM CLEANER

New Certification Program Aims to Eliminate Confusion about the Meaning of “Natural”


The Natural Products Association granted its Natural Home Care seal to Green Works Natural Bathroom Cleaner today, making it the first home cleaning product to be certified as natural under the organization’s new certification program.

The seal means that the NPA and an independent third-party certifier have reviewed the product’s ingredients and manufacturing processes and determined that it meets the organization’s rigorous guidelines.

The certification of Green Works Natural Bathroom Cleaner represents an important first step in the NPA’s goal to eliminate consumer confusion about what it means for a product to be natural. Until the NPA launched its home care product standard in February, there was no independent certification program in place focused exclusively on verification of natural ingredients and products. Now, the NPA’s easily identifiable seal will help consumers discern which products meet its high standard of “natural.”

In addition to Green Works Natural Bathroom Cleaner, the makers of Green Works products have submitted several other products to the NPA for review. Additional Green Works natural cleaners products should receive certification throughout the year.

“The NPA’s standard adds integrity and transparency to the natural marketplace and we are proud to be the first brand to carry the seal,” said Nick Vlahos, general manager for Green Works natural cleaners. “Over the coming months, we intend to aggressively pursue this certification across our product line – all with the goal of helping shoppers and retailers alike gain confidence in what it means for a home care product to be called natural.”

Despite a surge in popularity of natural cleaners, confusion among consumers about what makes such products natural is high. A recent national survey* found that 77 percent of those surveyed reported confusion as to what natural means when it comes to home care products.

“The new natural standard for home care and the products that receive the NPA’s certification seal will inject integrity into natural, and provide peace of mind in the marketplace for the person who matters most, the consumer," said Daniel Fabricant, Ph.D., vice president of scientific and regulatory affairs at the NPA.

The Natural Certification Program and Seal of Approval

The NPA standard is science-based and was developed by a team of experts from the association as well as natural products manufacturers and retailers. The advisory panel drew from a variety of sources, including relevant international standards, third-party organizations, existing research, and years of experience in the field.

Under the new program, products must follow strict guidelines set out by the NPA to merit bearing the seal. The criteria include, but are not limited to:

* Product must be made up of at least 95 percent truly natural ingredients or ingredients that are derived from natural sources, excluding water
* No ingredients with any suspected human health risks
* No processes that significantly or adversely alter the natural ingredients
* Ingredients that come from a purposeful, natural source (flora, fauna, mineral)
* Processes that are minimal and don't use synthetic/harsh chemicals
* Non-natural ingredients only when viable natural alternative ingredients are unavailable and only when there are absolutely no suspected potential human health risks
* Transparency and full disclosure of ingredients

The full set of criteria can be found on the Natural Products Association website at www.TheNaturalSeal.org.

The Clorox Company

The Clorox Company is a leading manufacturer and marketer of consumer products with fiscal year 2009 revenues of $5.5 billion. Clorox markets some of consumers' most trusted and recognized brand names, including its namesake bleach and cleaning products; Green Works® natural cleaners; Armor All® and STP® auto-care products; Fresh Step® and Scoop Away® cat litter; Kingsford® charcoal; Hidden Valley® and K C Masterpiece® dressings and sauces; Brita® water-filtration systems; Glad® bags, wraps and containers; and Burt's Bees® natural personal care products. With approximately 8,300 employees worldwide, the company manufactures products in more than two dozen countries and markets them in more than 100 countries. Clorox is committed to making a positive difference in the communities where its employees work and live. Founded in 1980, The Clorox Company Foundation has awarded cash grants totaling more than $77 million to nonprofit organizations, schools and colleges. In fiscal 2009 alone, the foundation awarded $3.6 million in cash grants, and Clorox made product donations valued at $7.8 million. For more information about Clorox, visit www.TheCloroxCompany.com.

Natural Products Association

The Natural Products Association (www.NPAinfo.org) is the nation’s largest and oldest non-profit organization dedicated to the natural products industry. The association represents more than 10,000 retailers, manufacturers, wholesalers and distributors of natural products, including foods, dietary supplements, and health/beauty aids.


3 readers will win 1 Green Works Natural Bathroom Cleaner


WINNERS:

#10
J.E. said...
April 22, 2010 10:34 AM

I would love to get some of their natural compostable cleaning wipes. I go through wipes like you wouldn't believe.

jellerman(at)rocketmail(dot)com




#43
Owen's Mom said...
May 1, 2010 12:03 AM

I would love to try their natural compostable cleaning wipes. Love the compostable idea!
andrea.kruse at gmail dot com




#121
Donna said...
May 6, 2010 12:07 AM

Button on my blog.
donna444444@yahoo.com



MANDATORY ENTRY:
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UNLIMITED EXTRA ENTRIES:
To receive these extra entries, you must do the MANDATORY entry.
  • Tweet about the contest (be sure to leave the tweet link)
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If entries do not follow rules, they will be deleted !
Three winners will be chosen ! I will be using a random number generator to select the winner. Contest ends at 11:59pm CST on 5/5/10. If the prize is not claimed in 48 hours a new winner will be chosen.Contest open to U.S. residents only.

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136 Comments --- Post Comment:

  1. Jennifer H said...

    the toilet bowl and cleaning wipes would be handy! Jenprincess88 at aol dot com

  2. Jennifer H said...

    google follower

  3. Jennifer H said...

    your fb fan! Jenprincess88 at aol dot com

  4. Kim said...

    love to try their Natural Cleaning Wipes!

  5. Kim said...

    follow blog

  6. Kim said...

    subscriber too

  7. Kim said...

    tweet http://twitter.com/kgail11/status/12633420009

  8. Erin Tales said...

    the natural dilutable cleaner

  9. J.E. said...

    I would love to get some of their natural compostable cleaning wipes. I go through wipes like you wouldn't believe.

    jellerman(at)rocketmail(dot)com

  10. J.E. said...

    I'm an e-mail subscriber.

    jellerman(at)rocketmail(dot)com

  11. J.E. said...

    I follow you on FB (jemme e)

    jellerman(at)rocketmail(dot)com

  12. Kim said...

    tweet http://twitter.com/kgail11/status/12654101279

  13. jakiesmom said...

    i'd like to try the natural multi-surface cleaner
    nannypanpan@sbcglobal.net

  14. jakiesmom said...

    e-mail subscriber

  15. jakiesmom said...

    gfc follower

  16. Anonymous said...

    I WOULD LIKE THEIR TOLIT BOWL CLEANER

    HORTON111@AOL.COM

  17. Deborah Wellenstein said...

    I want to try their compostable wipes. Thanks!

  18. Donna C. said...

    I would like to try the Lavender Laundry Sop

  19. Donna C. said...

    follow on twitter and tweet http://twitter.com/ivansmom60/statuses/12678916689

  20. Donna C. said...

    email subscriber

  21. Donna C. said...

    follow on Google Friend Connect

  22. Jennifer H said...

    commented here: http://www.lifeinahouseofblue.com/2010/04/jell-o.html

  23. Jennifer H said...

    commented here: http://www.lifeinahouseofblue.com/2010/04/healthy-snacks-menu-planning-made-easy.html

  24. Kim said...

    tweet http://twitter.com/kgail11/status/12778953588

  25. aledol said...

    Laundry Detergent
    or All Purpose thx so much!!

  26. aledol said...

    http://twitter.com/aleshamom4/status/12831375565

  27. aledol said...

    http://4tmama.blogspot.com
    button
    under
    Fun Friends

  28. aledol said...

    EM

  29. aledol said...

    GFC

  30. aledol said...

    FB

  31. sksweeps said...

    I would like to try the Natural Laundry Detergent

    sksweeps (at) earthlink (dot) net

  32. Jennifer H said...

    new comment here: http://www.lifeinahouseofblue.com/2010/04/9-by-design-no-kids-allowed.html?showComment=1272285458934

    Jenprincess88 at aol dot com

  33. Alicia said...

    Natural Laundry Stain Remover

    Thanks for the giveaway >^..^<

    bloggyig at gmail dot com

  34. Kim said...

    tweet http://twitter.com/kgail11/status/12901562831

  35. aledol said...

    http://twitter.com/aleshamom4/status/12932163236

  36. ktgonyea said...

    I'd love to try the cleaning wipes :)

    ktgonyea at gmail.com

  37. aledol said...

    http://twitter.com/aleshamom4/status/12967053923

  38. Kim said...

    tweet http://twitter.com/kgail11/status/13022094850

  39. Karen said...

    I would like to try the natural compostable cleaning wipes

  40. Karen said...

    gfc follower

  41. Kim said...

    tweet http://twitter.com/kgail11/status/13124882197

  42. Owen's Mom said...

    I would love to try their natural compostable cleaning wipes. Love the compostable idea!
    andrea.kruse at gmail dot com

  43. Owen's Mom said...

    I follow on twitter (notimeMom) & tweeted
    http://twitter.com/notimeMom/status/13172137119
    andrea.kruse at gmail dot com

  44. Owen's Mom said...

    I have your button posted
    http://adventuresinallthingsfood.blogspot.com/
    andrea.kruse at gmail dot com

  45. Owen's Mom said...

    I follow you with Google Friends Connect
    andrea.kruse at gmail dot com

  46. Owen's Mom said...

    I subscribe via email
    andrea.kruse at gmail dot com

  47. Owen's Mom said...

    I am a fan of yours on facebook (andrea potter kruse)
    andrea.kruse at gmail dot com

  48. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13175306718
    andrea.kruse at gmail dot com

  49. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13195133384
    andrea.kruse at gmail dot com

  50. Kim said...

    tweet http://twitter.com/kgail11/status/13203875499

  51. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13211739293
    andrea.kruse at gmail dot com

  52. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13215088816
    andrea.kruse at gmail dot com

  53. Kim said...

    tweet http://twitter.com/kgail11/status/13241977229

  54. ktgonyea said...

    I'd love to try the toilet bowl cleanser :)

    ktgonyea at gmail.com

  55. Jennifer H said...

    new comment here: http://www.lifeinahouseofblue.com/2010/04/new-series-on-bravo-bethenny-getting.html?showComment=1272806690936

    Jenprincess88 at aol dot com

  56. Jennifer H said...

    new comment here: http://www.lifeinahouseofblue.com/2010/04/kqc-x-heat-tourmaline-ceramic-flat-iron.html?showComment=1272808105923

    Jenprincess88 at aol dot com

  57. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13254665216
    andrea.kruse at gmail dot com

  58. Kim said...

    tweet http://twitter.com/kgail11/status/13257005954

  59. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13258049050
    andrea.kruse at gmail dot com

  60. Benita said...

    I'd like to try the multi surface cleaner.

    bgcchs(at)yahoo(dot)com

  61. Benita said...

    Follower by GFC.

    bgcchs(at)yahoo(dot)com

  62. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13289335164
    andrea.kruse at gmail dot com

  63. Kim said...

    tweet http://twitter.com/kgail11/status/13300726074

  64. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13318795027
    andrea.kruse at gmail dot com

  65. Kim said...

    tweet http://twitter.com/kgail11/status/13320408149

  66. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13324598711
    andrea.kruse at gmail dot com

  67. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13328044221
    andrea.kruse at gmail dot com

  68. Janna @ Feed Your Pig said...

    I want to try the all purpose whipes!
    Thanks for entering me! Great Contest!

    Janna Johnson
    janna@FeedYourPigBlog.com
    jannajanna@hotmail.com
    www.FeedYourPigBlog.com

  69. Owen's Mom said...

    TWeet!
    http://twitter.com/notimeMom/status/13345198089
    andrea.kruse at gmail dot com

  70. msrodeobrat said...

    id like to try the natural multi surface cleaner

    addictedtorodeo at gmail dot com

  71. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13349498456
    andrea.kruse at gmail dot com

  72. brianpiero said...

    Thanks for the giveaway...we would like to try the Green Works Natural Glass & Surface Cleaner.

    senorpiero [at] yahoo [dot] com

  73. brianpiero said...

    Following you via Twitter: @brianpiero

    Tweeted: http://twitter.com/brianpiero/status/13360391746

    senorpiero [at] yahoo [dot] com

  74. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13372969482
    andrea.kruse at gmail dot com

  75. ktgonyea said...

    Would love to try the glass cleaner :)

    ktgonyea at gmail.com

  76. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13375499427
    andrea.kruse at gmail dot com

  77. Kim said...

    tweet http://twitter.com/kgail11/status/13378614712

  78. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13382127863
    andrea.kruse at gmail dot com

  79. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13387993521
    andrea.kruse at gmail dot com

  80. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13391446479

  81. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13392333811
    andrea.kruse at gmail dot com

  82. Kimberly said...

    I would like to try their laundry detergent.
    kirbycolby at gmail dot com

  83. Kimberly said...

    I subscribe via email.
    kirbycolby at gmail dot com

  84. Kimberly said...

    I follow on google friends connect.
    kirbycolby at gmail dot com

  85. Kimberly said...

    I follow and tweeted. http://twitter.com/Aerated/status/13394340612
    kirbycolby at gmail dot com

  86. Hotsnotty2 said...

    I would love to get the natural multi-surface cleaner, thanks!

    Hotsnotty2@hotmail.com

  87. Renee G said...

    I'd like to try the natural glass cleaner.
    rsgrandinetti@yahoo(DOT)com

  88. brianpiero said...

    Tweeted:http://twitter.com/brianpiero/status/13418764794

    senorpiero [at] yahoo [dot] com

  89. Kim said...

    tweet http://twitter.com/kgail11/status/13420570033

  90. imin2fun81 said...

    I would love to try the Natural Toilet Bowl Cleaner.

    constancelavery at msn dot com

  91. Kim said...

    tweet http://twitter.com/kgail11/status/13439238908

  92. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13439474358
    andrea.kruse at gmail dot com

  93. Charlene said...

    I'd like to try the natural laundry detergent.

  94. Charlene said...

    Follower on GFC :)

  95. Charlene said...

    email subscribe, thanks

  96. Owen's Mom said...

    TWeet!
    http://twitter.com/notimeMom/status/13443666921
    andrea.kruse at gmail dot com

  97. susan1215 said...

    I'd like to try the multi surface cleaner.

  98. susan1215 said...

    facebook fan

  99. susan1215 said...

    follow via GFC

  100. karen said...

    I'd love to try the natural multi-surface cleaner. Thanks.

    president(dot)peaches(at)hotmail(dot)com

  101. Kat said...

    Natural Cleaning Wipes!

    Thanks!
    Melissa

    m_hintosh@hotmail.com

  102. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13448778251
    andrea.kruse at gmail dot com

  103. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13449764935
    andrea.kruse at gmail dot com

  104. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13454274406
    andrea.kruse at gmail dot com

  105. CherylS22 said...

    I would love to try the Green Works laundry detergent. Thanks for the giveaway!

  106. CherylS22 said...

    GFC follower

  107. CherylS22 said...

    E-mail subscriber

  108. Amanda said...

    I would love to try the natural cleaning wipes!
    winnieayala at yahoo dot com

  109. CherylS22 said...

    FB fan of Life In A House of Blue

  110. Amanda said...

    I follow on GFC!
    winnieayala at yahoo dot com

  111. Swtlilchick said...

    I would love to try the natural toilet bowl cleaner

    CharlieGurl57@aol.com

  112. liliesrnice said...

    I'd like to try to natural all-purpose cleaner.

  113. Swtlilchick said...

    Following and Tweet:Swtlilchick
    http://twitter.com/Swtlilchick/status/13468818871

    CharlieGurl57@aol.com

  114. Swtlilchick said...

    Following your blog on google friend connect
    (Charlene)

    CharlieGurl57@aol.com

  115. Swtlilchick said...

    I am a subscriber via email

    CharlieGurl57@aol.com

  116. Swtlilchick said...

    I am a fan on facebook (Charlene Kuser)

    CharlieGurl57@aol.com

  117. Donna said...

    I would like the lavendar laundrey soap.
    donna444444@yahoo.com

  118. Donna said...

    subscriber
    donna444444@yahoo.com

  119. Donna said...

    follower
    donna444444@yahoo.com

  120. Donna said...

    Button on my blog.
    donna444444@yahoo.com

  121. lilyk said...

    The Lavender Laundry Soap looks very nice!

    lilyk@mail2world.com

  122. lilyk said...

    I subscribed by email.

    lilyk@mail2world.com

  123. lilyk said...

    I became your Facebook fan.

    lilyk@mail2world.com

  124. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13514380958
    andrea.kruse at gmail dot com

  125. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13534217620
    andrea.kruse at gmail dot com

  126. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13534512933
    andrea.kruse at gmail dot com

  127. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13591812654
    andrea.kruse at gmail dot com

  128. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13592949978
    andrea.kruse at gmail dot com

  129. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13594540781
    andrea.kruse at gmail dot com

  130. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13615387662
    andrea.kruse at gmail dot com

  131. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13652767302
    andrea.kruse at gmail dot com

  132. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13653095230
    andrea.kruse at gmail dot com

  133. Owen's Mom said...

    TWeet!
    http://twitter.com/notimeMom/status/13711482418
    andrea.kruse at gmail dot com

  134. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13712053024
    andrea.kruse at gmail dot com

  135. Owen's Mom said...

    TWeet!
    http://twitter.com/notimeMom/status/13738082908
    andrea.kruse at gmail dot com

  136. Owen's Mom said...

    Tweet!
    http://twitter.com/notimeMom/status/13739708333
    andrea.kruse at gmail dot com

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