The Forest Service and the Ad Council - Come To The Forest!

The amount of time U.S. children spend outdoors has declined 50% in the past 20 years, according to the Ad Council. The Forest Service is hoping to change this startling statistic through a PSA project entitled “Where the Other You Lives.” that encourages tweens and their parents to re-connect with the great outdoors.

The Forest Service and the Ad Council created a micro site for the campaign where you can find local parks and pick up ideas on what to do on an outdoor adventure (leaf rubs, tracking animals, learning to use a compass). It's so important that our kids learn about, understand and spend time in nature. With a healthy and curious relationship with the world around them, our children are more likely to feel responsible for its well-being.

Here are a couple of screen shots from their interactive website :

*This is solely the opinion of Life In A House Of Blue. *

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3 Comments --- Post Comment:

  1. Gina said...

    What a great idea, we love the parks and forests!

  2. Night Owl Mama said...

    Thanks for the website looks like something I need to look into and love the location finder too

  3. Joy @ Joy Of Desserts said...

    What a sad statistic. We love the great outdoors and spend lots of family time outside, but we do not let our son out by himself. It's not as safe as it was when we were kids.

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